{"id":105706,"date":"2025-03-21T16:27:40","date_gmt":"2025-03-21T16:27:40","guid":{"rendered":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/"},"modified":"2025-03-21T16:27:40","modified_gmt":"2025-03-21T16:27:40","slug":"ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud","status":"publish","type":"post","link":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/","title":{"rendered":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud"},"content":{"rendered":"<div>\n<p>In <a href=\"https:\/\/web.archive.org\/web\/20240511122402\/https:\/\/kubient.com\/\">May 2024<\/a>, the website of ad-tech firm Kubient touted that the company was &#8220;a perfect blend&#8221; of ad veterans and developers, &#8220;committed to solving the growing problem of fraud&#8221; in digital ads. Like many corporate sites, it also linked old blog posts from its home page, including <a href=\"https:\/\/web.archive.org\/web\/20240315021936\/https:\/\/kubient.com\/ad-fraud\/how-to-create-a-world-free-of-fraud-kubients-secret-sauce\/\">a May 2022 post<\/a> on &#8220;How to create a world free of fraud: Kubient&#8217;s secret sauce.&#8221;<\/p>\n<p>These days, Kubient&#8217;s website cannot be reached, the team is no more, and CEO Paul Roberts is <a href=\"https:\/\/www.justice.gov\/usao-sdny\/pr\/former-ceo-kubient-inc-sentenced-prison-connection-accounting-fraud-scheme\">due to serve one year and one day in prison<\/a>, having pled guilty Thursday to creating his own small world of fraud. Roberts, according to federal prosecutors, schemed to create $1.3 million in fraudulent revenue statements to bolster Kubient&#8217;s initial public offering (IPO) and significantly oversold &#8220;KAI,&#8221; Kubient&#8217;s artificial intelligence tool.<\/p>\n<p>The core of the case is an I-pay-you, you-pay-me gambit that Roberts initiated with an unnamed &#8220;Company-1,&#8221; according to prosecutors. Kubient and this firm would each bill the other for nearly identical amounts, with Kubient purportedly deploying KAI to find instances of ad fraud in the other company&#8217;s ad spend.<\/p>\n<p><a href=\"https:\/\/arstechnica.com\/gadgets\/2025\/03\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/\">Read full article<\/a><\/p>\n<p><a href=\"https:\/\/arstechnica.com\/gadgets\/2025\/03\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/#comments\">Comments<\/a><\/p>\n<\/div>\n<p class=\"wpematico_credit\"><small>Powered by <a href=\"http:\/\/www.wpematico.com\" target=\"_blank\">WPeMatico<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In May 2024, the website of ad-tech firm Kubient touted that the company was &#8220;a perfect blend&#8221; of ad veterans and developers, &#8220;committed to solving the growing problem of fraud&#8221; in digital ads. Like many corporate sites, it also linked old blog posts from its home page, including a May 2022 post on &#8220;How to create a world free of fraud: Kubient&#8217;s secret sauce.&#8221; These days, Kubient&#8217;s website cannot be&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[241],"tags":[],"class_list":["post-105706","post","type-post","status-publish","format-standard","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com\" \/>\n<meta property=\"og:description\" content=\"In May 2024, the website of ad-tech firm Kubient touted that the company was &#8220;a perfect blend&#8221; of ad veterans and developers, &#8220;committed to solving the growing problem of fraud&#8221; in digital ads. Like many corporate sites, it also linked old blog posts from its home page, including a May 2022 post on &#8220;How to create a world free of fraud: Kubient&#8217;s secret sauce.&#8221; These days, Kubient&#8217;s website cannot be...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/\" \/>\n<meta property=\"og:site_name\" content=\"UshopWell.com\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-21T16:27:40+00:00\" \/>\n<meta name=\"author\" content=\"UShopWell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"UShopWell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/\"},\"author\":{\"name\":\"UShopWell\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#\\\/schema\\\/person\\\/6fd1f9e0ff932e534c86c70d5acff0fc\"},\"headline\":\"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud\",\"datePublished\":\"2025-03-21T16:27:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/\"},\"wordCount\":199,\"publisher\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#organization\"},\"articleSection\":[\"Technology\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/\",\"url\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/\",\"name\":\"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#website\"},\"datePublished\":\"2025-03-21T16:27:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#website\",\"url\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/\",\"name\":\"UshopWell.com\",\"description\":\"The Premiere Online Marketplace\",\"publisher\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#organization\",\"name\":\"UshopWell\",\"url\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/pandaSwea.png\",\"contentUrl\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/pandaSwea.png\",\"width\":365,\"height\":359,\"caption\":\"UshopWell\"},\"image\":{\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/#\\\/schema\\\/person\\\/6fd1f9e0ff932e534c86c70d5acff0fc\",\"name\":\"UShopWell\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g\",\"caption\":\"UShopWell\"},\"url\":\"https:\\\/\\\/ushopwell.com\\\/ublog\\\/author\\\/kburnettu\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/","og_locale":"en_US","og_type":"article","og_title":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com","og_description":"In May 2024, the website of ad-tech firm Kubient touted that the company was &#8220;a perfect blend&#8221; of ad veterans and developers, &#8220;committed to solving the growing problem of fraud&#8221; in digital ads. Like many corporate sites, it also linked old blog posts from its home page, including a May 2022 post on &#8220;How to create a world free of fraud: Kubient&#8217;s secret sauce.&#8221; These days, Kubient&#8217;s website cannot be...","og_url":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/","og_site_name":"UshopWell.com","article_published_time":"2025-03-21T16:27:40+00:00","author":"UShopWell","twitter_card":"summary_large_image","twitter_misc":{"Written by":"UShopWell","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/#article","isPartOf":{"@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/"},"author":{"name":"UShopWell","@id":"https:\/\/ushopwell.com\/ublog\/#\/schema\/person\/6fd1f9e0ff932e534c86c70d5acff0fc"},"headline":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud","datePublished":"2025-03-21T16:27:40+00:00","mainEntityOfPage":{"@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/"},"wordCount":199,"publisher":{"@id":"https:\/\/ushopwell.com\/ublog\/#organization"},"articleSection":["Technology"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/","url":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/","name":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud - UshopWell.com","isPartOf":{"@id":"https:\/\/ushopwell.com\/ublog\/#website"},"datePublished":"2025-03-21T16:27:40+00:00","breadcrumb":{"@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/ushopwell.com\/ublog\/ceo-of-ai-ad-tech-firm-pledging-world-free-of-fraud-sentenced-for-fraud\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ushopwell.com\/ublog\/"},{"@type":"ListItem","position":2,"name":"CEO of AI ad-tech firm pledging \u201cworld free of fraud\u201d sentenced for fraud"}]},{"@type":"WebSite","@id":"https:\/\/ushopwell.com\/ublog\/#website","url":"https:\/\/ushopwell.com\/ublog\/","name":"UshopWell.com","description":"The Premiere Online Marketplace","publisher":{"@id":"https:\/\/ushopwell.com\/ublog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ushopwell.com\/ublog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/ushopwell.com\/ublog\/#organization","name":"UshopWell","url":"https:\/\/ushopwell.com\/ublog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ushopwell.com\/ublog\/#\/schema\/logo\/image\/","url":"https:\/\/ushopwell.com\/ublog\/wp-content\/uploads\/2018\/01\/pandaSwea.png","contentUrl":"https:\/\/ushopwell.com\/ublog\/wp-content\/uploads\/2018\/01\/pandaSwea.png","width":365,"height":359,"caption":"UshopWell"},"image":{"@id":"https:\/\/ushopwell.com\/ublog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/ushopwell.com\/ublog\/#\/schema\/person\/6fd1f9e0ff932e534c86c70d5acff0fc","name":"UShopWell","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4adb372cadd43b4d4c57964dab95b0f69618bf960d131c4acf49d96d6bbc9c6e?s=96&d=mm&r=g","caption":"UShopWell"},"url":"https:\/\/ushopwell.com\/ublog\/author\/kburnettu\/"}]}},"_links":{"self":[{"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/posts\/105706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/comments?post=105706"}],"version-history":[{"count":0,"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/posts\/105706\/revisions"}],"wp:attachment":[{"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/media?parent=105706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/categories?post=105706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ushopwell.com\/ublog\/wp-json\/wp\/v2\/tags?post=105706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}