{"id":280287,"date":"2026-09-25T17:57:37","date_gmt":"2026-09-25T17:57:37","guid":{"rendered":"https:\/\/ushopwell.com\/ublog\/microsoft-stops-insisting-you-need-a-copilot-pc\/"},"modified":"2026-09-25T17:57:37","modified_gmt":"2026-09-25T17:57:37","slug":"microsoft-stops-insisting-you-need-a-copilot-pc","status":"publish","type":"post","link":"https:\/\/ushopwell.com\/ublog\/microsoft-stops-insisting-you-need-a-copilot-pc\/","title":{"rendered":"Microsoft stops insisting you need a &#8220;Copilot+ PC&#8221;"},"content":{"rendered":"<div>\n<p><a href=\"https:\/\/arstechnica.com\/gadgets\/2024\/05\/microsofts-copilot-ai-pc-requirements-are-embarrassing-for-intel-and-amd\/\">Since 2024<\/a>, Microsoft has tried to sell \u201cCopilot+ PC.\u201d The marketing initiative was aimed at making it easy for people to know which Windows systems were approved to run AI-accelerated workloads locally.<\/p>\n<p>But Copilot+ PC branding is nowhere to be found on the new Surface PCs Microsoft announced this week.<\/p>\n<p>Speaking with <a href=\"https:\/\/www.windowscentral.com\/microsoft\/windows-11\/the-copilot-pc-brand-is-dead-microsoft-and-pc-makers-quietly-pull-back-on-tarnished-windows-11-ai-pc-branding\">Windows Central<\/a>, Brett Ostrum, corporate VP of Surface, said that the new Surface computers \u201care not called Copilot+ PCs\u201d despite meeting the label\u2019s requirements.<\/p>\n<p><a href=\"https:\/\/arstechnica.com\/gadgets\/2026\/09\/microsoft-stops-insisting-you-need-a-copilot-pc\/\">Read full article<\/a><\/p>\n<p><a href=\"https:\/\/arstechnica.com\/gadgets\/2026\/09\/microsoft-stops-insisting-you-need-a-copilot-pc\/#comments\">Comments<\/a><\/p>\n<\/div>\n<p class=\"wpematico_credit\"><small>Powered by <a href=\"http:\/\/www.wpematico.com\" target=\"_blank\">WPeMatico<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since 2024, Microsoft has tried to sell \u201cCopilot+ PC.\u201d The marketing initiative was aimed at making it easy for people to know which Windows systems were approved to run AI-accelerated workloads locally. But Copilot+ PC branding is nowhere to be found on the new Surface PCs Microsoft announced this week. Speaking with Windows Central, Brett Ostrum, corporate VP of Surface, said that the new Surface computers \u201care not called Copilot+&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"","tve_custom_css":"","tve_user_custom_css":"","tve_globals":{},"tcb2_ready":0,"tcb_editor_enabled":0,"tve_landing_page":"","_tve_header":"","_tve_footer":""},"categories":[241],"tags":[],"class_list":["post-280287","post","type-post","status-publish","format-standard","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microsoft stops insisting you need a &quot;Copilot+ PC&quot; - UshopWell.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ushopwell.com\/ublog\/microsoft-stops-insisting-you-need-a-copilot-pc\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microsoft stops insisting you need a &quot;Copilot+ PC&quot; - UshopWell.com\" \/>\n<meta property=\"og:description\" content=\"Since 2024, Microsoft has tried to sell \u201cCopilot+ PC.\u201d The marketing initiative was aimed at making it easy for people to know which Windows systems were approved to run AI-accelerated workloads locally. 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