{"id":66180,"date":"2024-09-27T21:42:35","date_gmt":"2024-09-27T21:42:35","guid":{"rendered":"https:\/\/ushopwell.com\/ublog\/report-apple-changes-film-strategy-will-rarely-do-wide-theatrical-releases\/"},"modified":"2024-09-27T21:42:35","modified_gmt":"2024-09-27T21:42:35","slug":"report-apple-changes-film-strategy-will-rarely-do-wide-theatrical-releases","status":"publish","type":"post","link":"https:\/\/ushopwell.com\/ublog\/report-apple-changes-film-strategy-will-rarely-do-wide-theatrical-releases\/","title":{"rendered":"Report: Apple changes film strategy, will rarely do wide theatrical releases"},"content":{"rendered":"<div>\n<div id=\"rss-wrap\">\n<figure class=\"intro-image intro-left\">\n  <img decoding=\"async\" src=\"https:\/\/cdn.arstechnica.net\/wp-content\/uploads\/2024\/09\/Screenshot-2024-09-27-163132-800x416.png\" alt=\"George Clooney and Brad Pitt stand in a doorway\" \/><\/p>\n<p class=\"caption\" style=\"font-size:0.8em\"><a href=\"https:\/\/cdn.arstechnica.net\/wp-content\/uploads\/2024\/09\/Screenshot-2024-09-27-163132.png\" class=\"enlarge-link\" data-height=\"661\" data-width=\"1270\">Enlarge<\/a> <span class=\"sep\">\/<\/span> A still from <em>Wolfs<\/em>, an Apple-produced film starring George Clooney and Brad Pitt. (credit: Apple)<\/p>\n<\/figure>\n<div><a name=\"page-1\"><\/a><\/div>\n<p>For the past few years, Apple has been making big-budget movies meant to compete with the best traditional Hollywood studios have to offer, and it has been releasing them in theaters to drive ticket sales and awards buzz.<\/p>\n<p>Much of that is about to change, according to a <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2024-09-27\/apple-movies-won-t-be-coming-to-theaters-anytime-soon\">report<\/a> from Bloomberg. The article claims that Apple is &#8220;rethinking its movie strategy&#8221; after several box office misfires, like <em>Argylle<\/em> and <em>Napoleon<\/em>.<\/p>\n<p>It has already canceled the wide theatrical release of one of its tent pole movies, the George Clooney and Brad Pitt-led <em><a href=\"https:\/\/www.youtube.com\/watch?v=wLJUPjiRbAM\">Wolfs<\/a><\/em>. Most other upcoming big-budget movies from Apple will be released in just a few theaters, suggesting the plan is simple to ensure continued awards eligibility but not to put butts in seats.<\/p>\n<\/div>\n<p><a href=\"https:\/\/arstechnica.com\/?p=2053273#p3\">Read 3 remaining paragraphs<\/a> | <a href=\"https:\/\/arstechnica.com\/?p=2053273&amp;comments=1\">Comments<\/a><\/p>\n<\/div>\n<p class=\"wpematico_credit\"><small>Powered by <a href=\"http:\/\/www.wpematico.com\" target=\"_blank\" rel=\"noopener\">WPeMatico<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enlarge \/ A still from Wolfs, an Apple-produced film starring George Clooney and Brad Pitt. (credit: Apple) For the past few years, Apple has been making big-budget movies meant to compete with the best traditional Hollywood studios have to offer, and it has been releasing them in theaters to drive ticket sales and awards buzz. Much of that is about to change, according to a report from Bloomberg. The article&#8230;<\/p>\n","protected":false},"author":1,"featured_media":66181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[241],"tags":[],"class_list":["post-66180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Report: Apple changes film strategy, will rarely do wide theatrical releases - UshopWell.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ushopwell.com\/ublog\/report-apple-changes-film-strategy-will-rarely-do-wide-theatrical-releases\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Report: Apple changes film strategy, will rarely do wide theatrical releases - UshopWell.com\" \/>\n<meta property=\"og:description\" content=\"Enlarge \/ A still from Wolfs, an Apple-produced film starring George Clooney and Brad Pitt. (credit: Apple) For the past few years, Apple has been making big-budget movies meant to compete with the best traditional Hollywood studios have to offer, and it has been releasing them in theaters to drive ticket sales and awards buzz. Much of that is about to change, according to a report from Bloomberg. 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